why you should work with a social media agency in 2023
Have you ever tried to create a social media strategy all by yourself?
It can be overwhelming. There are so many platforms, strategies, and changes taking place that it's hard to keep up. The average business owner doesn’t have time to stay ahead of the latest content trends. Nor do they have professional content creation skills to create beautiful, fun and inspiring content.
You're busy running your business and trying to stay relevant in your industry. That's why it might be time to start working with a social media agency: so you can focus on your core competencies while we handle everything else.
Here are just some of the benefits you'll get when working with a team of experts who understand how to use social media platforms effectively:
Social media marketing is ever-changing, and it's hard to keep up.
Social media marketing is a full time job. If you don’t stay glued to the latest trends, your knowledge will quickly become outdated
The platforms you use change every year. For example, TikTok has grown significantly in the last couple of years. And now we have contenders such as BeReal coming up.
It's easy for a company to get overwhelmed if they don't have a professional on hand who can keep them knowledgeable about what's new.
A social media agency will ensure you stay on top of the trends so that your strategy isn't outdated or ineffective in the long run.
We all know that video content is taking over static imagery and designed posts. Most business owners are not videographers and cannot create this kind of content effectively.
Social media is where potential customers spend their time.
Let's talk about social media for a minute.
The reason why you need an agency? Not only is social media the most popular way to consume content (and people spend more time on it than they do watching TV), but it's also where potential customers spend their time looking for information about products and services—and making purchases.
In fact, multiple studies have shown Gen Z have a preference to find new products and brands on social media over Google search or other platforms.
Working with a social media agency can help you get results for your business faster.
You can spend hours every day creating content, scheduling posts and running ads, but without a plan you might just be wasting your precious time.
The good news is there’s an easier way: hire someone who knows what they're doing!
We've worked with dozens of clients over our 2 years as a social media agency, helping them get amazing results from their social media efforts -- faster than they could do it on their own!
Our team are the content creation experts. We can create beautiful Reels and TikTok videos that really resonate with your potential customers, and we can do all of this affordably and quickly (how good!)
There are many benefits to hiring a social media agency in 2023 to manage your online presence and grow your business.
Ultimately, when you put your social media efforts into the hands of the experts, you’ll get better results, faster and rise above your competitors.
It also leaves you with more free time to work on other areas of your business where you can have a bigger impact.
Questions to ask your potential social media agency
Avoid hiring the wrong agency and instead find one that matches your values and delivers a real return on investment. Here are some key questions you should ask during the process…
Ask for case studies and testimonials from other clients so you can see real world examples of their work
Ask what trends and strategies they plan on using for clients in 2023 to stay ahead of the competition
Ask who will actually be working on your account and who you can go to with questions and feedback
Ask if the whole team is onshore in Australia or if they outsource
Ask for examples and stats that show the return on investment and return on ad spend for other clients
Ask what their values are as an agency
IF YOU’D LIKE TO WORK WITH A BOUTIQUE SOCIAL MEDIA AGENCY IN 2023…
Get in touch to see how The Meaningful Social Club could help you achieve your goals!
Our team currently has capacity to take on new clients in 2023. If you’d like to join our roster of values-led organisations with amazing social media strategies, this is your moment!