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Case Study: Creating Festive Social Media Content for Aura Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/new-service-alert-interiors-photography-amp-social-media monthly 0.5 2023-11-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/667a65c8-6194-4e10-b8e2-05435a53d374/DSC06401high.jpg Blog - New Service Alert: Interiors Photography & Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7725690e-4286-4b55-8f12-171e22f10500/DSC06368web.jpg Blog - New Service Alert: Interiors Photography & Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1111df88-2828-472d-bd85-0e145381075c/DSC06448web.jpg Blog - New Service Alert: Interiors Photography & Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/077601ea-d62e-4900-957b-1342d5ced6d2/Untitled+design.jpg Blog - New Service Alert: Interiors Photography & Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/october-agency-wrap-up monthly 0.5 2023-11-03 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/9767f125-046e-425a-bcd3-101ea426501d/TMSC-social-media-agency-content-shoot.jpg Blog - October Agency Wrap Up - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6bb0e107-cb0a-4a15-b80e-102c40aaceba/social-media-agency-melbourne-34.jpg Blog - October Agency Wrap Up - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0fb69e33-631d-465f-bf31-ca6b870d9bad/social-media-christmas-content-23.jpg Blog - October Agency Wrap Up - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/social-media-training-empowering-the-womens-health-victoria-marketing-team monthly 0.5 2023-10-20 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1697765097178-0RHF66FY6PS3QIU0U4KO/Website+Images.jpg Blog - Social Media Training: Empowering the Women's Health Victoria Marketing Team - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/what-it-s-like-to-be-a-social-media-intern monthly 0.5 2023-10-06 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/de96a09a-9ab7-4a66-9f25-a6a9775ca87e/day-in-the-life-social-media-agency2.jpeg Blog - What it’s like to be a Social Media Intern: Okkar - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/78db2373-c662-4a17-9164-7eb546d12d76/IMG_8325.jpg Blog - What it’s like to be a Social Media Intern: Okkar - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e1e16b38-310a-41e7-b37d-b0d2df626f4c/PHOTO-2023-09-11-14-51-25.jpg Blog - What it’s like to be a Social Media Intern: Okkar - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-our-social-media-agency-grew-to-10k-on-tiktok monthly 0.5 2023-09-01 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/8e016faf-4f39-4d2d-9132-0e08052fba9a/melbourne-social-media-agency-tiktok.jpg Blog - How our Social Media Agency grew to 10k on TikTok - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/a-day-in-the-life-of-our-melbourne-social-media-agency monthly 0.5 2023-08-18 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/5dd1f7a5-4fcd-49f4-b36d-cf10f486c40c/day-in-the-life-social-media-agency.jpg Blog - A day in the life of our Melbourne Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a3a26569-1caf-4bbb-aa79-34e91d82f011/meaningful-social-club-tiktok.jpg Blog - A day in the life of our Melbourne Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2dec7cd2-85fc-4812-a057-dc4ba23b072e/ebony-social-media-manager2.JPG Blog - A day in the life of our Melbourne Social Media Agency - Make it stand out Ebony wrapping up Shequal! https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6237cea0-4d7f-438c-b73b-98cc748bc4b4/day-in-the-life-social-media-agency2.jpg Blog - A day in the life of our Melbourne Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fb64da62-d3cf-420a-b5a4-1b38d8351590/melbourne-social-media-content.jpg Blog - A day in the life of our Melbourne Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/now-hiring-social-media-intern monthly 0.5 2023-10-04 https://meaningfulsocialclub.com/blog/how-we-grew-our-social-media-agency-account-on-tiktok monthly 0.5 2023-06-30 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1688101828570-07JZ1FJKLK9J66FCIGFQ/image-asset.jpeg Blog - How we grew our social media agency account on TikTok - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bba68c76-e756-42fc-88cc-ff8e76adde07/Website+Images.jpg Blog - How we grew our social media agency account on TikTok - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/shequal-podcast-project monthly 0.5 2023-06-14 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/64ee44d0-f17c-4fcb-9396-e0c017b38815/Website+Images.jpg Blog - New Project: Shequal Podcast - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-to-create-a-brand-photoshoot monthly 0.5 2023-05-09 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c27c2bfe-71b4-40e3-9ae7-ac67cfa186a4/brand-photo-shoot.jpg Blog - How to create a brand photo shoot - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f898a3ec-4d19-4772-b3c5-00e50e6d7f93/IMG_9228.jpg Blog - How to create a brand photo shoot - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/49b2fe98-b183-4214-85df-022590719d96/bellamys-organic.jpg Blog - How to create a brand photo shoot - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7428d151-cdeb-4859-91f4-a55d133f007c/Website+Images%282%29.jpg Blog - How to create a brand photo shoot - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7a000197-48ed-4d16-bdf2-cc07087eeea0/Website+Images%281%29.jpg Blog - How to create a brand photo shoot - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/social-media-agency-update-april-2023 monthly 0.5 2023-04-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0b6fed4b-0456-47ff-8011-c688bb548ea8/Screen+Shot+2023-04-25+at+9.54.46+am.png Blog - Social Media Agency Update - April 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-to-create-a-successful-social-media-strategy monthly 0.5 2023-04-02 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/411c8d10-22f3-4176-bfb7-d02feeab5d7b/social-media-management-melbourne.jpg Blog - How to create a successful Social Media Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/36c0a3e8-2243-4593-9b5d-bb97f9031914/7.jpg Blog - How to create a successful Social Media Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-businesses-can-measure-the-success-of-their-social-media monthly 0.5 2023-03-27 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/49152e82-6c82-4524-abff-02b82199224e/Instagram+Text+Posts%287%29.png Blog - How businesses can measure the success of their social media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3ea9c3af-921f-4692-80dc-2001d5dd294f/Screen+Shot+2023-03-27+at+11.53.09+am.png Blog - How businesses can measure the success of their social media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-instagram-is-changing-and-what-to-do-about-it monthly 0.5 2023-03-23 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3b764259-d3ad-4ee3-8e26-a4b8129ed4ea/instagram-news-social-media.png Blog - How Instagram is changing… and what to do about it - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/261d2618-2535-41ca-8c96-c91cd322912b/Website+Images%282%29.jpg Blog - How Instagram is changing… and what to do about it - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/behind-the-scenes-at-our-social-media-agency-in-melbourne monthly 0.5 2023-03-17 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/4f3fdcf5-6680-42a5-ba24-e9ad750eabd7/social-media-agency-melbourne.JPG Blog - Behind the Scenes at our Social Media Agency in Melbourne - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0a128698-2066-4517-babf-0f7752ee994d/DSC03559.JPG Blog - Behind the Scenes at our Social Media Agency in Melbourne - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/introducing-our-latest-service-1-on-1-social-media-coaching monthly 0.5 2023-03-04 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7fe8e52f-04b4-416a-b1e3-38bea9528ae2/social-media-agency-melbourne.jpg Blog - Introducing our latest service - 1 on 1 Social Media Coaching - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/4a1f394b-b681-46df-85cc-924860f8f947/social-media-agency-TMSC.jpg Blog - Introducing our latest service - 1 on 1 Social Media Coaching - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-to-choose-a-boutique-social-media-agency monthly 0.5 2023-02-23 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/b2354bac-7f70-4e69-a1c1-8fab1e495040/Website+Images.jpg Blog - How to choose a Boutique Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3f8da494-8a44-40f9-99d2-997b1f8b4080/Website+Images%281%29.jpg Blog - How to choose a Boutique Social Media Agency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/social-media-update-linkedin-scheduling monthly 0.5 2023-02-07 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f03e5ffe-02f6-493e-860e-6dbfd74d9400/Instagram+Text+Posts%282%29.png Blog - Social Media Update: LinkedIn Scheduling - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/4hglwo255cqmxvbme4djs3lrbjx3j5 monthly 0.5 2023-02-03 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bb2b7125-5e9c-4969-9040-e6e53eec6d91/instagram-stats-social-media.png Blog - Instagram Update: How the Instagram Algorithm has Changed - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3f8da494-8a44-40f9-99d2-997b1f8b4080/Website+Images%281%29.jpg Blog - Instagram Update: How the Instagram Algorithm has Changed - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/new-social-media-agency-branding-melbourne monthly 0.5 2025-09-16 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ac42b194-65fd-420d-b16c-084a2b44cc7d/social-media-coaching-Nat-Headshots-2.jpg Blog - Get to know our Social Media Agency in Melbourne. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/317c0219-7f8b-4213-b9dd-62ed30637d07/Website+Images%281%29.jpg Blog - Get to know our Social Media Agency in Melbourne. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/931a67e1-d170-491d-af01-941cdc6eabfc/Social-media-agency-natalie-lasance.jpg Blog - Get to know our Social Media Agency in Melbourne. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/247b63ad-c932-4b5b-83b7-3fa0e15bf6f3/Website+Images%282%29.jpg Blog - Get to know our Social Media Agency in Melbourne. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/instagram-updates-jan-23 monthly 0.5 2025-09-06 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/742a6329-a73b-4595-80be-c94d87468828/64.png Blog - Instagram updates Jan 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6b324eac-a955-4577-8bb4-0e26f96bf133/65.png Blog - Instagram updates Jan 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/77d04027-7db9-40b2-b198-91d91bc947cc/66.png Blog - Instagram updates Jan 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/in-and-out-for-2023-social-media-edition monthly 0.5 2023-01-06 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/35094518-b67f-4560-bdbe-997631e381b5/georgia-de-lotz-rncny1536Xs-unsplash.jpg Blog - In and out for 2023: social media edition - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/which-social-media-platform-is-best-for-your-business monthly 0.5 2025-09-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1649738324571-5WVCGEO1T1GH2LLH4208/website+Images%283%29.png Blog - Which social media platform is best for your business? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0ee17387-1de9-4cbf-9cdd-baa04901c725/pexels-cottonbro-studio-5081930.jpg Blog - Which social media platform is best for your business? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/social-media-agency-2023 monthly 0.5 2022-12-12 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1649738478536-4D5R43Z60OATBC7NX3DA/website+Images%284%29.png Blog - why you should work with a social media agency in 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1670822604722-TQRDWYLVC6NIZ0MCBJ22/unsplash-image-CiSizRTO8U8.jpg Blog - why you should work with a social media agency in 2023 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-much-do-social-media-agencies-charge monthly 0.5 2025-09-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1649738478536-4D5R43Z60OATBC7NX3DA/website+Images%284%29.png Blog - How much do social media agencies charge? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/instagram-update monthly 0.5 2022-11-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f2663c0a-6b01-4a62-8c3d-100e452ad61b/Instagram+Add+Message+Button.png Blog - Instagram update: add message button - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/news-instagram-scheduling monthly 0.5 2022-11-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/cd56f19d-4976-4f47-a33e-be3e7081cedf/email+images.png Blog - News: Instagram Scheduling - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ac387fc5-2f97-40fd-b755-5943195a7d0d/email+images%281%29.png Blog - News: Instagram Scheduling - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/lessons-from-3-years-in-business monthly 0.5 2022-10-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/51d75eab-4506-49b0-b10e-1b521b77f144/headshot-retouched.PNG Blog - Lessons from 3 years in business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/hiring-social-media-manager-b296f monthly 0.5 2022-06-05 https://meaningfulsocialclub.com/blog/how-to-choose-a-social-media-agency-for-your-business monthly 0.5 2022-05-19 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/01c0dd3e-1399-48a5-9ca4-f05b54ffb529/Add+a+heading+%281080+x+750+px%29%281%29.png Blog - how to choose a social media agency for your business. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/how-to-get-on-the-instagram-explore-page monthly 0.5 2022-04-11 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/50d5bb24-cc2a-4b83-9a66-1c65edbac62f/Website+Images%283%29.png Blog - HOW TO GET ON THE INSTAGRAM EXPLORE PAGE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/case-study-everlane monthly 0.5 2021-10-19 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1634615778127-8B2KBJ18HJRH9XWYJ6RL/IMG_3915.jpg Blog - Case study: everlane - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1634616070031-6CIGVL9K3YVS3UD3NNO3/IMG_3916.jpg Blog - Case study: everlane - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/work-with-me monthly 0.5 2021-09-29 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1632274538363-7VJKNYXRPPS66ACQRIY1/Social+Sharing+Preview%289%29.png Blog - WORK WITH ME - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/tips-for-starting-a-small-business monthly 0.5 2023-03-20 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1623731526001-4LK6XCFGE2JTHSVLW7Q1/3.png Blog - Tips for starting a small business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://meaningfulsocialclub.com/blog/advice-for-marketing-grads-during-the-covid-19-crisis monthly 0.5 2020-04-03 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1585877708347-BC6JQTIMQ96C7M6DRE1T/avel-chuklanov-DUmFLtMeAbQ-unsplash.jpg Blog - Advice for Marketing Grads during the COVID-19 Crisis https://meaningfulsocialclub.com/blog/how-do-i-market-my-small-business-on-social-media monthly 0.5 2019-12-04 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1575418282853-KHVJ3NT3USJZHNOCZBQE/social+media+melbourne Blog - How do I Market my Small Business on Social Media? https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1575418790889-V5K45A7RA1PT8N9SSVTH/social+media+for+small+business Blog - How do I Market my Small Business on Social Media? https://meaningfulsocialclub.com/blog/how-to-make-better-facebook-ads monthly 0.5 2019-11-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914577511-4IHFYCEXGZYF8ELL58HG/0.jpeg Blog - How to Make Better Facebook Ads https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914634142-3EWV13Q4S9RMNNQ649SA/0.png Blog - How to Make Better Facebook Ads https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914605064-CTG5B7B3OT2FPC0P7N8U/0-2.jpeg Blog - How to Make Better Facebook Ads https://meaningfulsocialclub.com/blog/blog-post-the-usual-joint monthly 0.5 2023-02-02 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574913804298-JH0ND0DTD55VAYMWDPMU/CFB673ED-327B-4302-9183-B0CD9F1AF2B6.jpg Blog - Case Study: The Usual Joint https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574913886008-YXBIL72K2RBPKOC3WL3W/AD1A5EA2-9943-4244-B15B-8C897412F366.JPG Blog - Case Study: The Usual Joint https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914002177-KQW47UC75IEZ7TD60VKW/3D6E1004-CBC7-4859-A573-BFCDCC5D17A4.jpg Blog - Case Study: The Usual Joint https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914004014-ZDOXWMT8GZY373UGZB3D/C300FE95-D659-4A5B-B6BC-9932AEBCFD4C.jpg Blog - Case Study: The Usual Joint https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914031129-QEFDO2G0YAE8NUOPB16B/C9110D94-46A0-4057-A0B4-A47EE81E9E3E.jpg Blog - 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/15f31924-d764-46e1-8f61-e31935ef21df/Sydney_Morning_Herald_logo.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a79aa38a-3349-4f4c-96b1-c6c049640fe4/brisbane_times_logo.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6cc20fc6-d1c4-46ee-8b74-c823a01a67dc/canberra-times-social-media-agency.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/99d2aace-cace-4fcf-95d2-ee33fd0ca41e/website+Images+-+social+media+case+study+Aeston+West.jpg Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c7e9e703-b544-4603-8143-0c90195ed436/pilates+social+media+melbourne.jpg Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/dea42471-8589-484f-a86b-5d75bca1e07c/website+Images+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bcf15fe4-05fb-434d-ae90-9c61ddd0c2b4/Website+Images.jpg Home https://meaningfulsocialclub.com/contact daily 0.75 2025-09-05 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/dfe6409d-a5ba-40c6-ac3f-035af9b4b460/website-social-media-agency-melbourne-australia.jpg https://meaningfulsocialclub.com/social-media-agency-melbourne daily 0.75 2025-11-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1649671108987-Z6U9P0NVUAJE9PTSN592/pexels-eberhard-grossgasteiger-2310713.jpg Social Media Services https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/10634971-0b4e-4a2a-881b-18b425b7eec7/230118_tmsc_gradients-22.png Social Media Services https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c826c5c1-081d-4701-a5aa-dd186f1eb356/social-media-agency-melbourne-firm.jpg Social Media Services - Social Media Management We are fast becoming Melbourne’s best Social Media Agency for businesses in the lifestyle, design, parenting, wellness and e-commerce space. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd9a945e-ced5-4e5d-9a04-d3c18a50ca33/social-media-creative-melbourne.jpg Social Media Services - Photography & Videography It all starts with your brand story. Our team of photographers, videographers and designers are here to tell yours through striking visuals. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/53e4e35b-c798-4b3c-be2e-2d883db07475/facebook-ads-melbourne.jpg Social Media Services - Performance Marketing Don’t waste your money on an outdated agency model. We offer Facebook, Instagram, TikTok and Google Ads that truly deliver by taking a creative first approach. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/03704d40-a466-407d-bfec-7037cf73b454/social-media-consultant-melbourne.jpg Social Media Services - Consulting + Coaching With over 10 years experience in the digital marketing space, Natalie can help you figure out what you need to do to grow your business or boost your personal brand. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ef273a9d-3fed-45ad-991c-c8f1ff119297/social-media-agency-melbourne.jpg Social Media Services - Social Media Marketing If you’re looking for a one-off strategy, or support with a brand launch, our social media marketing services could be exactly what your brand has been waiting for. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/8220c78e-45c5-4bfd-94db-d84564d94f32/websiteimages-reels-package2.jpg Social Media Services - Reels Packages Support your team with a monthly Reels or TikTok video production package. We bring the strategy and the ideas… creating your video content each month to sit alongside your existing social media content. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7e4b0398-db7b-4248-a4f4-f4e3b6871956/website-image-social-media-photography.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/488b04ba-a334-464d-b3ec-752cdd487d16/the+meaningful+social+club+-+photography+social+media.jpg https://meaningfulsocialclub.com/about daily 0.75 2025-09-18 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3ed6e6a3-eda9-42cd-931c-16be401def70/website-images-social-media-agency-team-kaitlin.jpg About https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/14d789e4-72c0-43a1-8c2d-739ad3f0f3d7/website-images-social-media-agency-team-lola.jpg About https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/8f60a487-0e6f-4c77-8d3a-056943b5c709/Website+images+-+portrait+%2811%29.jpg About https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0e33193c-be87-4c46-9bd7-61b9a01c6e78/social-media-agency-Nat-Headshots-6.jpg About - Meet our founder, Natalie! “Like many people, the global pandemic made me reassess my values and what I wanted out of life. At the end of 2019, I was working as the Head of Content & Social Media at a popular Australian startup. By that point, I had worked in digital marketing and social media for almost 8 years, working for companies including Dazed and Confused, Topshop, Myer, kikki.K and Keep it Cleaner. But I was coming to realise that I wanted more out of life. I wanted to try a different way of working. I believed that there was an opportunity to build a new kind of Social Media Agency in Melbourne, one that was faster, more responsive, and more authentic than the big guys out there. I took a chance and created The Meaningful Social Club. Before I knew it, The Australian Open came calling and became one of my first clients! From there, the business has just gone from strength to strength. When people find out about us, they are truly excited to try something new! If this sounds good to you…” https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/72c9b364-8bc2-4313-ad8d-d0358f851a36/social-media-marketing-team-the-meaningful-social-club.jpg https://meaningfulsocialclub.com/social-media-management-melbourne daily 0.75 2026-03-12 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/09de896b-ba82-442e-887c-5f1033d09600/Website+Images.jpg Social Media Management https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/dc22fd77-b3bc-4352-a566-a8ecaa7c545a/Website+Images%283%29.jpg Social Media Management https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/50291e5b-37a2-4577-b017-54931bc90333/Website+Images-+social+media+strategy.jpg Social Media Management https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2b32c1e4-014f-4837-9975-82e875925f60/Website+Images-+influencer+outreach.jpg Social Media Management https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7e80a5a9-b83a-45cf-93d4-fd64b1ad36db/Website+images+-+portrait.jpg Social Media Management Three bottles of Leif hand wash and hand balm on a bathroom countertop with a plant in the background. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1f42fce9-38a2-4d5b-819d-af5d549cc72d/social-media-agency-melbourne4.jpg Social Media Management Three young women dressed in workout clothes are standing together indoors, looking at a magazine or book and smiling. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3c7bff26-0fc2-43af-95a0-e7681f40e306/website-images-event-photography-melbourne4.jpg.jpg Social Media Management Two women indoors, one is smiling and reading a booklet, the other stands beside her, looking on, in a well-lit room with sheer curtains. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/b0b8be2a-e4fc-4e45-8ef1-41793eeebc65/social-media-content-agency.jpg Social Media Management Two skincare products from 'rare by nature,' a jar of Wild Marine Collagen pills and a Collagen Reset Facial Serum bottle, placed on a white surface with a neutral background. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ee0db13e-dd30-47ed-bc4b-cd607d98ab5f/website-images-event-photography-melbourne3.jpg.jpg Social Media Management Makeup artist applying lipstick to a woman seated at a mirror in a beauty salon. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2544e92a-db03-4e2e-8bf0-40069a645f89/website-images-art-social-media.jpg Social Media Management A young man with glasses, wearing a beige polo shirt and shorts, sitting cross-legged in front of colorful abstract paintings. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/849d310e-48af-4754-9bc6-8bc20ebaeb23/social-media-agency-melbourne2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7fe8e52f-04b4-416a-b1e3-38bea9528ae2/social-media-agency-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/b9ca531e-8cd3-4de4-9a07-4928fa0ac0c3/Website+images+-+portrait%281%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c61b30d1-5b8a-486a-9713-484252cdfbad/MELBOURNE-SOCIAL-MEDIA-AGENCY.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ff92d7c0-9ad8-4261-91a1-6bbb03988350/social-media-agency-the-meaningful-social-club.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/4612dab7-8a87-4007-86d4-e6c0f3a349ec/how+social+media+agencies+work.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/5974dc53-032f-439f-a7ea-82628f0463e7/social-media-reporting.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f04173bd-4542-4bfc-bf30-7d21712381a4/Website+Images%285%29.jpg Social Media Management https://meaningfulsocialclub.com/social-media-coaching daily 0.75 2025-09-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ecbf6e0e-a9f8-49e5-b5ef-f4968f9c3729/social-media-consultant-melbourne-tmsc.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/931a67e1-d170-491d-af01-941cdc6eabfc/Social-media-agency-natalie-lasance.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bd867ead-e1d0-4b4b-89a3-bb926e6f9e2d/social-media-management.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f0bd77b5-ad6f-4eea-8279-a30453cdad17/social-media-strategy.jpg Social Media Consultant & Coaching - custom social media strategy Starting at $3,999 You want a best in class social media strategy. We want to help you get there. It’s a match made in heaven. When you commission a custom social media strategy from us, here’s an example of what you can get: Introduction to algorithms, trends and latest updates in your niche Audit of current performance Complete analysis of competitive landscape Content Pillars & Themes Ideal posting strategy Content creation & Social Media processes & training Team upskilling 6 weeks consulting time with us You will leave us feeling inspired and empowered to create beautiful and strategic social media content that brings real results to your business. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/30a1261e-834c-4fda-a0ff-0ef457d747ae/social-media-strategy-corporate.jpg Social Media Consultant & Coaching - corporate marketing consultant & workshops POA Custom consulting package to upskill and empower internal teams to deliver exceptional digital marketing and social media content. Services include… Branding Workshops and Branding strategy Social Media Strategy & Workshops Corporate LinkedIn Training & Workshops Team Training & Upskilling Instagram, LinkedIn and TikTok Consulting Get in touch to craft a custom package that will inspire your team! https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ac42b194-65fd-420d-b16c-084a2b44cc7d/social-media-coaching-Nat-Headshots-2.jpg Social Media Consultant & Coaching - 1 on 1 Power Hour $250 The ultimate, affordable way to work with Natalie. One hour call to talk about anything you’d like, including… Small business advice Digital Marketing Advice How to set up an agency How to improve your marketing Mindset and accountability You will get a recording of the session after we’re done. 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Another kitten is sitting on his shoulder, and he is smiling. There are two text boxes above him that say "Lort Smith" and "Your local vet," and a logo at the bottom right corner with a dog and cat silhouette and the text "Lort Smith Melbourne's Animal Hospital." https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e68250f9-b2ed-4706-8551-3a0935c17df8/22.jpg Facebook Ads A smiling woman with red hair in a workout class, leaning forward on a Pilates reformer machine, with the text "Start a Career You Love. 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She is smiling and looking happy. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/95d3e3ee-dd68-41c5-b875-ccfc0e66c1ea/Website+images+-+portrait+%281%29.jpg Melbourne Brand Photography & Videography Image of artist - photography for brands melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd1cfdef-f217-449f-8bfb-b4198a413172/photography-hospitality-melbourne.jpg Melbourne Brand Photography & Videography A hand stirring a green matcha beverage with a glass straw in a textured green glass cup. 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Holme Beauty Event Photography melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3c7bff26-0fc2-43af-95a0-e7681f40e306/website-images-event-photography-melbourne4.jpg.jpg Melbourne Brand Photography & Videography Two women in a bright room, one with blonde hair reading a magazine and smiling, the other with short brown hair observing, dressed casually with jewelry. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/07597409-ab2c-405b-aba4-1125e49a891d/Website+images+-+portrait+%289%29.jpg Melbourne Brand Photography & Videography Art collage - marketing idea for Artbid social media https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c9562edd-015b-44e4-b328-701e60fe4133/Website+images+-+portrait.jpg Melbourne Brand Photography & Videography Image of young woman doing Pilates - photography for brands melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/8ee6f0fd-d69f-4767-9774-605be40d1b3b/2.jpg Melbourne Brand Photography & Videography Two women smiling and raising glasses of champagne in celebration, sitting in an elegant room with vintage decor, a fireplace, and a box of chocolates on a small table. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd3fb7b3-99ae-4b48-bb53-e340bc6b42c4/website+Images.jpg Melbourne Brand Photography & Videography Two cups of soft serve ice cream held by two hands, one with a vanilla-flavored ice cream topped with small candies, and the other with pink-colored ice cream topped with sprinkles, chocolate drizzle, rainbow roll candy, and two white straws. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f6608d73-707d-4f3e-b184-48ad52445515/social+media+photohraphy+for+brands.jpg Melbourne Brand Photography & Videography A perfume bottle with the label 'AESTON WEST' on a wooden surface, reflecting a person taking the photo. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/667a65c8-6194-4e10-b8e2-05435a53d374/DSC06401high.jpg Melbourne Brand Photography & Videography White bathroom vanity with a large mirror, wall-mounted lamp, decorative vase with greenery, soap, and hand soap dispenser. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1574914031129-QEFDO2G0YAE8NUOPB16B/C9110D94-46A0-4057-A0B4-A47EE81E9E3E.jpg Melbourne Brand Photography & Videography image of woman pouring coffee in cafe for marketing https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/9e6a9add-6c18-4a60-ab48-d2347baf1f88/social-media-photography-melbourne.jpg Melbourne Brand Photography & Videography Hand holding a green container of matcha powder from Fair Dinkum Coffee against a plain background. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e9f6d3fe-fa7d-465b-bb27-b57fed38f35b/Website+Images+%281%29.jpg Melbourne Brand Photography & Videography image of artist in studio - photography for brands melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d62f38b6-f068-417f-b6cd-bff9b29c8550/social-media-case-study-artbid2.jpg Melbourne Brand Photography & Videography A woman with long blonde hair wearing a pink striped sweater, sitting on a light gray sofa, smiling in front of an abstract artwork with shades of blue, orange, and white, behind a brick wall, with a small plant on a white table in the foreground. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/db5572ca-89a1-4ffc-a78d-d6010a5c1890/product-photography-melbourne.jpg Melbourne Brand Photography & Videography A clear Aesop skincare bottle labeled 'Aesop Resurrection' is inside a bubbly liquid-filled orange cup placed under a running faucet in a bathroom sink. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/5ed6e987-584f-4657-97f1-81a9f3c17a4b/social-media-beauty-agency.jpg Melbourne Brand Photography & Videography Person wearing a white crop top and light blue jeans holding two Earth:en moisturizers with wooden caps, one labeled 'Watermelon & Emu Apple' and the other 'Papaya & Finger Lime'. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bff3de0c-0e70-4564-a438-92eeb526241c/product-photography-melbourne-aeston-west.jpg Melbourne Brand Photography & Videography Beauty products and jewelry on a countertop, including Aeston West lotion and cream, a gold perfume bottle, and a silver necklace. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bd99765d-b1b4-4269-82be-a987ead43cdd/344074943_1280445996214558_5431235945092500010_n.jpg Melbourne Brand Photography & Videography Decorative table arrangement with a pink book titled 'Juice' by Karen Martini, a white vase, a white pumpkin-shaped sculpture, a pink glass, a green and white bowl, a white candle labeled 'Daphne,' and some greenery in the foreground. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d8c7c9e3-aca9-4ea7-94d6-353c7aa265c3/Website+images+-+portrait+%282%29.jpg Melbourne Brand Photography & Videography images of women laughing - photography for brands melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/883a5e01-5f6b-4cba-b20a-fa70d18c64b2/Website+Images+-+event+photography+-+love+and+a+hug+Naomi+Seddon.jpg Melbourne Brand Photography & Videography Two women smiling and looking at each other, standing in front of a backdrop with the words 'Love & a Hug' repeated in blue and black text. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bf875b35-7471-4ccc-91e1-218ee96ba6c4/2.jpg Melbourne Brand Photography & Videography image of women hugging - photography for brands melbourne https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c1e37334-73dc-4d31-aaec-9104edcd81bc/product-photography-melbourne2-aeston-west.jpg Melbourne Brand Photography & Videography A corkboard with various photos, images, and product samples, including orchids, a person reading a newspaper, a gold product container labeled 'AESTON WEST', chocolate bars, and models. There are also branding elements, such as a logo and a purple box. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/be609e24-9fc0-4bf3-a888-60edb15d6810/website-images-content-bts.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c69be805-aa31-40bd-ae0e-ee1eb1e9c6fd/Website+images+-+brand+photography.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1747913140392-TN6WPSSAOZ5SW26AFQGK/pilates+social+media+melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ee0db13e-dd30-47ed-bc4b-cd607d98ab5f/website-images-event-photography-melbourne3.jpg.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd58b80a-be9e-4596-9e9d-d87b44699038/social-media-brand-photography.jpg https://meaningfulsocialclub.com/social-media-marketing daily 0.75 2025-09-16 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bd867ead-e1d0-4b4b-89a3-bb926e6f9e2d/social-media-management.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c3435fe1-909f-4a40-a518-30d6e7f21b9c/social-media-management-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ef273a9d-3fed-45ad-991c-c8f1ff119297/social-media-agency-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd9a945e-ced5-4e5d-9a04-d3c18a50ca33/social-media-creative-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/5128eafe-87fc-45a2-b5e6-cc901e45dd0c/social-media-strategy-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c10a66fd-4969-4fdb-a553-5dfb38329111/1667125704545.jpeg https://meaningfulsocialclub.com/social-media-consultant daily 0.75 2026-03-10 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Social Media Consultant https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c1a4e860-5377-4035-ba32-d2d3cb575baf/230118_tmsc_gradient2.jpg Social Media Consultant https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ecbf6e0e-a9f8-49e5-b5ef-f4968f9c3729/social-media-consultant-melbourne-tmsc.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/931a67e1-d170-491d-af01-941cdc6eabfc/Social-media-agency-natalie-lasance.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bd867ead-e1d0-4b4b-89a3-bb926e6f9e2d/social-media-management.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/03704d40-a466-407d-bfec-7037cf73b454/social-media-consultant-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f0bd77b5-ad6f-4eea-8279-a30453cdad17/social-media-strategy.jpg Social Media Consultant - custom social media strategy Starting at $3,999 You want a best in class social media strategy. We want to help you get there. It’s a match made in heaven. When you commission a custom social media strategy from us, here’s an example of what you can get: Introduction to algorithms, trends and latest updates in your niche Audit of current performance Complete analysis of competitive landscape Content Pillars & Themes Ideal posting strategy Content creation & Social Media processes & training Team upskilling 6 weeks consulting time with us You will leave us feeling inspired and empowered to create beautiful and strategic social media content that brings real results to your business. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/30a1261e-834c-4fda-a0ff-0ef457d747ae/social-media-strategy-corporate.jpg Social Media Consultant - corporate marketing consultant & workshops POA Custom consulting package to upskill and empower internal teams to deliver exceptional digital marketing and social media content. Services include… Branding Workshops and Branding strategy Social Media Strategy & Workshops Corporate LinkedIn Training & Workshops Team Training & Upskilling Instagram, LinkedIn and TikTok Consulting Get in touch to craft a custom package that will inspire your team! https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ac42b194-65fd-420d-b16c-084a2b44cc7d/social-media-coaching-Nat-Headshots-2.jpg Social Media Consultant - 1 on 1 Power Hour $250 The ultimate, affordable way to work with Natalie. One hour call to talk about anything you’d like, including… Small business advice Digital Marketing Advice How to set up an agency How to improve your marketing Mindset and accountability You will get a recording of the session after we’re done. This package is designed for start ups and small businesses who need some instant help on a tight budget. https://meaningfulsocialclub.com/content-creation-melbourne daily 0.75 2026-03-12 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c1a4e860-5377-4035-ba32-d2d3cb575baf/230118_tmsc_gradient2.jpg Content Creator Melbourne | Content Agency for Social Media | TMSC https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Content Creator Melbourne | Content Agency for Social Media | TMSC https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6009a449-ab7b-466f-a5ba-12f761e02bfe/Website+images+-+content+creation+melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd58b80a-be9e-4596-9e9d-d87b44699038/social-media-brand-photography.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/609484e4-9f26-410a-9bac-b4e0f03c61d8/websiteimages-reels-package.jpg https://meaningfulsocialclub.com/free-facebook-ads-audit daily 0.75 2026-03-02 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/62f7c3e9-8d26-491b-86a2-ab669bc1b43f/Lort+Smith+Paid+Ad.jpg Free Facebook Ads Audit A veterinarian with glasses and a beard, wearing a navy blue scrubs, holding a kitten in his arms. Another kitten is sitting on his shoulder, and he is smiling. There are two text boxes above him that say "Lort Smith" and "Your local vet," and a logo at the bottom right corner with a dog and cat silhouette and the text "Lort Smith Melbourne's Animal Hospital." https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e68250f9-b2ed-4706-8551-3a0935c17df8/22.jpg Free Facebook Ads Audit A smiling woman with red hair in a workout class, leaning forward on a Pilates reformer machine, with the text "Start a Career You Love. Become a Pilates Instructor with Unite Health." https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/abd7ce1c-dafc-4590-a9cc-3d4ab5aac6a1/Website+images+-+portrait.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2653d0d6-7d92-4ea5-b597-0d6411eb3a0b/Website+images+-+portrait.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/295e6e82-689c-4dbf-ab64-6aeb0f4c343e/Untitled+design%282%29.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1ab3a566-df4f-4acb-a62e-dd1f9e616874/website+Images.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/dbaef869-97eb-4d15-87f5-11430c290f9b/website+Images%281%29.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d612ed5b-4865-493e-a883-5c24dca407eb/Paid+media+plan+%281%29.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a222bda4-dee9-4c84-87a0-114d25229922/website+Images%282%29.png https://meaningfulsocialclub.com/new-page daily 0.75 2026-03-10 https://meaningfulsocialclub.com/thank-you daily 0.75 2026-03-10 https://meaningfulsocialclub.com/the-meaningful-social-club-store daily 0.75 2025-08-06 https://meaningfulsocialclub.com/the-meaningful-social-club-store/coaching monthly 0.5 2022-05-31 https://meaningfulsocialclub.com/the-meaningful-social-club-store/p/1-on-1-power-hour monthly 0.5 2023-03-04 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1677111689795-DWOQDYEXKMFR1MFF0FGY/Website+Images.jpg The Meaningful Social Club Store - 1 on 1 Power Hour https://meaningfulsocialclub.com/the-meaningful-social-club-store/p/social-media-coaching monthly 0.5 2022-05-31 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1632274538363-7VJKNYXRPPS66ACQRIY1/Social+Sharing+Preview%289%29.png The Meaningful Social Club Store - Social Media Coaching Package https://meaningfulsocialclub.com/work daily 0.75 2025-10-26 https://meaningfulsocialclub.com/work/moroccan-tan monthly 0.5 2024-03-14 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/950a4e2d-3d8c-4503-8a8c-e69efa47ed55/web-image-product-photography.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/25fc44aa-fe1f-4f84-989f-fc54b8852fd3/web-images-product-photog.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/4ab31aa6-900e-4181-9462-30b3162b4c15/web-images-mt-product-photography.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fb659544-f441-499d-95af-edd465ebbd67/web-image-mt.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/3d18062d-7643-49f3-95d4-093ee5c899f4/mt-product-photography-social.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/87b45b3d-f4c1-4264-9308-3a5ba6a3b877/website-image-mt.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0fde487c-d413-4de5-bf43-19ddc24afeab/website-image-mt2.jpg Work - Moroccan Tan https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2a603d5a-d860-4b83-b74b-586411f242a8/website-mt-2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ed06943d-937c-4d36-8c7b-8cb447c738e1/social-media-agency-melbourne-before.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/75fb6728-793f-4007-9ef6-9865c947baf4/social-media-agency-melbourne-case-study-instagram.jpg https://meaningfulsocialclub.com/work/australian-open monthly 0.5 2025-09-05 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/38a40b3d-12f2-4e2b-bc02-ac8c83ec485a/web-image-piper.png Work - Australian Open https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1580876691552-AGBJHNSXIN41BTBRMRM0/Website+Images+%282%29.png Work - Australian Open https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1580876363484-MRVJFBJVIE1GPNQS5ZQT/Website+Images+%287%29.png Work - Australian Open https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/36e44b48-76bb-406c-9250-ccb332745232/web-image-rolex.png Work - Australian Open https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1614657927396-NRHUS5VZRBYSCU3GXBMB/20140301_Trade-151_0124-copy.jpg Work - Australian Open - Key Achievements Managing over 25 external brands and over 400 commercial posts throughout the tournament. Managing selection of paid social advertising including for Fortnite, Kid’s Tennis Day, AO Retail and Kia. Contributing to new Instagram Story strategy that saw reach and engagement improve significantly on previous year. Introducing new Instagram design elements including gif stickers and highlight covers. Managing the first ever AO Influencer Takeover with @mostlysane as part of a strategy to reach fans in emerging markets. Capturing content and posting live from the tournament, including from the Inspiration Series event which celebrates strong female leadership. Communicating back results to wider business and commercial partners, including contributing to the strategy for next year. https://meaningfulsocialclub.com/work/unite-health monthly 0.5 2023-09-15 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/077dc784-a004-4e90-8d26-790a893a7027/image-social-media-fitness2-melbourne.jpg Work - Unite Health The Challenge Raising visibility in a competitive environment to generate more sales leads for the business. Unite Health have a real focus on quality education and are part of the world leading education provider, so we wanted to focus on this as a selling point. The Solution To start, a one-off social media competition was used to generate hundreds of leads through a bespoke landing page. Facebook and Instagram advertising, as well as influencer marketing, was used to spread the word. Ongoing Google and Social Media Ads were then implemented to create brand awareness and lead generation. With a focus on creating advertising content that looked like native content, and appealed just like organic content to the target audience of young women. We also planned and hosted new photo and video shoots to give Unite Health a brand new look and feel. The brand tone of voice was adjusted to be more fun, inclusive and empowering. https://meaningfulsocialclub.com/work/play-tennis monthly 0.5 2021-04-24 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c9a20b45-946f-4268-8c07-169efb6116df/web-image-play-tennis-social20.png Work - Play Tennis Play Tennis Social Media Campaign https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d6685045-9661-47b6-8032-38d71e560912/web-image-play-tennis-social21.png Work - Play Tennis Play Tennis Social Media Campaign https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/33138c62-b5a4-48bf-8a03-211c3c4b761d/web-image-play-tennis-social22.png Work - Play Tennis Play Tennis Social Media Campaign https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/49b83c52-763b-4f85-932b-57bf7ab04020/web-image-play-tennis-social23.png Work - Play Tennis Play Tennis Social Media Campaign https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1614660142804-QGD675BLUDR7TW5JE1UZ/web-image-play-tennis-social.jpg Work - Play Tennis - Key Achievements Crafted a social media strategy for the new Play Tennis brand. Introduced new Insta-worthy content strands to appeal to a younger audience and women in particular. Launched Instagram Reels to inspire people to learn the sport. Went back-to-basics with the captions, explaining the different tennis products in an easy-to-understand way. Briefed in the in-house designers to create visually appealing social media graphics that had a completely new look and feel to what had been done in the past. Worked with local tennis clubs and coaches to tell the real stories of tennis, highlighting the diversity in the sport. https://meaningfulsocialclub.com/work/brogans-way monthly 0.5 2021-09-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1632800351480-WJPP2EAP0YOJ10BRKYAL/brogansway_206364180_181112587328626_6197369370278264_n.jpg Work - Brogan's Way The Challenge Brogan’s Way had worked with multiple digital agencies and completed multiple strategy packages without achieving their desired outcomes. They were looking for a hands-on solution that would also empower and educate the in-house team. The Solution To start, a comprehensive social media and digital marketing audit was completed to determine which existing activities would stay and which needed to be tweaked. Then a consultancy package allowed me to work with the business to deliver the necessary changes. The in-house Marketing Manager also completed my Facebook Ads Course, The Meaningful Ads Club. This was paired with customised coaching sessions to allow Brogan’s Way to bring this service in-house. https://meaningfulsocialclub.com/work/citron-australia monthly 0.5 2022-07-14 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/295e6e82-689c-4dbf-ab64-6aeb0f4c343e/Untitled+design%282%29.png Work - Citron Australia - The solution Beginning with a social media strategy package, we analysed Citron’s competitors and devised a comprehensive launch plan. The key objective was to build brand awareness and start a passionate social media community. We also researched and implemented an influencer outreach strategy; identifying on-brand local influencers to co-create content and marketing initiatives to reach our desired audience. KEY OUTCOMES Grew brand to 5k TikTok followers, with multiple viral videos over 300k views. Launched with an influencer competition, which received over 300 comments on the launch post. Regularly worked with influencers, implementing a tracking system to ensure a positive ROI on this activity. Crafted a Reels strategy, which reached thousands of people in the first month alone. We repurposed this video content for social media ads to ensure the best value for the business from this investment. Ran Facebook and Instagram ad campaigns to drive brand awareness and build traffic to the online store. Reached an 8x ROAS on social media ads. Implemented a Google Ads campaign that returned a positive ROAS within the first few weeks of the brand launch. https://meaningfulsocialclub.com/work/lort-smith-social-media monthly 0.5 2022-05-18 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/dbf29e14-7a9f-4202-9bb6-678ea7a613ad/Website+Images%281%29.png Work - Lort Smith https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/716aac68-ee2e-49b5-8c86-72487da7e9fb/Website+Images%282%29.png Work - Lort Smith https://meaningfulsocialclub.com/work/rare-by-nature monthly 0.5 2022-07-14 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f86736c6-7126-4604-9a4f-4774338eb367/12.png Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/fd54d5f8-b416-4a6a-8c52-a3d829ee3be0/Facetune_29-06-2022-11-30-15.JPG Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/6384a9d1-81b4-426f-af92-98852d276810/10.png Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/656956da-a6f4-4006-af22-5310938fc8f7/website+Images%283%29.png Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7b3d911e-c134-4b00-b9f8-3362c2de1734/restore4.jpg Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/061d2f55-4fa2-4290-8586-bda7211d196e/Facetune_29-06-2022-11-13-56+copy.png Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/796238e3-9b5a-4287-b057-30fc4bbbebaf/DSC00356.JPG Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e5437122-ac1d-4238-a840-6caffce39a7e/DSC00957.JPG Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/142b2c95-afa8-448d-aa68-234bb125fb67/DSC00354%281%29.JPG Work - Rare By Nature https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f6cdc923-4ae9-4214-ae72-bbee1d139375/DSC01046.JPG Work - Rare By Nature - The solution Taking things back to basics, we started with a new and improved content strategy, with a particular focus on Instagram Reels. We shot a series of video and photos that were designed with social media in mind. We made sure that the captions and content were much more inclusive and engaging, to bring new customers to the brand. KEY OUTCOMES Increased engagement by 35% within the first month of posting. Started a new advertising strategy with all new video creatives that were much more engaging and on-brand than the previous static ads. Created new Instagram Reels strategy that reached tens of thousands of people within the first few weeks. https://meaningfulsocialclub.com/work/bellamys-organic monthly 0.5 2025-09-06 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/37bda978-d942-447e-bf08-f7fa2835ddc0/Instagram+portrait.png Work - Bellamy's Organic https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0c6dd5ed-4535-4eff-b3be-6ac9db5ac832/DSC02706.JPG Work - Bellamy's Organic https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a3ca9fb6-ab77-4891-9afb-a777e14bef29/bellamys-social-media-photography-1.jpg Work - Bellamy's Organic https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/18d7d011-373f-47ac-ad34-5075e0701772/bellamys-social-media-photography-2.jpg Work - Bellamy's Organic https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/92a73830-ffcb-4d12-a743-ab2342ef83e7/formula.png Work - Bellamy's Organic https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/471d1053-3b37-40ea-8f7b-3bf2a5d3faad/toddlermilk.png Work - Bellamy's Organic - The solution We hit the ground running! As timelines were tight, we quickly crafted a new Instagram strategy and content plan. We started by shooting new videos and imagery that felt more in line with current trends and what the target audience wants to see. We implemented a whole new look and feel, including a new tone of voice and new design theme to the account. KEY OUTCOMES In the first month of posting, we saw a 129% increase in organic reach on Instagram. Our new approach to reels saw a 288% increase in Reels views. We saw a 146% increase in post reactions in the first month, based on our strategy of engaging more with their audience and building deeper connections with potential customers. We executed a professional brand photo shoot to get premium images and videos for upcoming marketing campaigns. https://meaningfulsocialclub.com/work/aura-home monthly 0.5 2024-02-01 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511743693-J3A8OYH6X8C7RXNU5K0J/20140301_Trade+151_0124+1.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a429912b-4673-439c-b48e-951f58f7353e/344242704_6102413359876025_8369231921175427765_n.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/447b2bf1-6622-4b1b-b0f0-dbe473a97719/1.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/a494b7a7-d38d-4e86-a60b-b39499de37a9/3.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/296f5bb8-2318-4227-9f72-2cd141218db2/344322333_2632795970191667_4269826117609108205_n.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1575406d-c39a-4990-bac1-f980c62bcbf0/344126823_632453671574650_1682867255106039942_n.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/f68b57f9-0f07-471d-ab18-95fa9d2b9e9a/344074943_1280445996214558_5431235945092500010_n.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/ff4b4a36-1a44-4147-90a0-c6b815ad0dfd/2.jpg Work - Aura Home https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/5de864bd-ba51-4168-a162-527d7f11c8d7/website-images-aura-home-2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/49384a2c-15ac-4c7d-b873-ffca830ec3f8/Website+Images%286%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/03564a43-7b9a-49e8-9148-929f63a74066/Website+images+-+portrait.jpg Work - Aura Home - The solution We started by analysing their competitors and doing a deep dive into their current results. Then we set a new strategic direction that focused on story telling through beautiful photography and short form video. KEY OUTCOMES In the first month of posting, we were able to gain a 10% increase in reach and increase the engagement rate on Instagram by 1.3% - not a bad feat seeing as they already had a large following and established audience. We increased the average Instagram Reel view by 200% by focusing on creating visually appealing content and using on-brand trending audios. We increased the production quality of Instagram Reels by shooting with professional gear instead of the previous iPhone footage. This ensured all the content created matched the high standards of the brand. In the first 90 days of posting, Instagram reach increased by a massive 70%. https://meaningfulsocialclub.com/work/heatherly-design monthly 0.5 2023-06-30 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Work - Heatherly Design https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/625b6999-5e0f-4c0e-ab23-8272925170bb/Amanti+Bed+in+Belair+Rust+and+Amanti+Chair+in+Belair+Snow+%282%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/261c32da-082d-484b-a50b-02b624a303ca/346079252_1336027363621021_1671812084191392487_n.jpg Work - Heatherly Design - The solution Heatherly Design are the original artisans of uphostered bedheads in Australia, but competitors had been encroaching on their social media presence. We went back to basics to reconnect with the audience and share the brand’s stories and purpose. KEY OUTCOMES In the first month of posting, we were able to increase reach on Instagram by 23% and improve the engagement rate by 1%. We focused on maintaining the quality of the content but pivoting to video through Instagram Reels as these would have a higher reach compared to static posts. We created Reels with key team members, including the founder, to focus on the real people behind the brand and remind consumers that Heatherly is the original and most authentic design brand out there. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/13f0e3d1-f219-4a71-9f8e-e23deb8cd6bb/3.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/716af5ff-b704-443e-be97-1e2548fa7431/2.jpg https://meaningfulsocialclub.com/work/artbid monthly 0.5 2025-09-15 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Work - Artbid https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1ca0ab98-dd81-4e2e-9426-158111418842/website-images-social-media-agency-artbid-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/07597409-ab2c-405b-aba4-1125e49a891d/Website+images+-+portrait+%289%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/419cdcc2-eb5e-49cf-8ea3-fbb303df1e35/website-images-social-media-agency-artbid-melbourne2.jpg https://meaningfulsocialclub.com/work/melbourne-cocktail-festival-social-media monthly 0.5 2023-10-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/49fa3440-1e86-4008-8836-4ddbf9ffb210/melbourne-cocktail-festival.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/adf6f83d-0293-43cc-8e27-4ac144f1a144/2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/79f0e0ed-27ea-4bf0-b1a3-9a1a64ad8d51/melbourne-coktail-festival-1.jpg Work - Melbourne Cocktail Festival - The solution We started by completing a social media audit, competitor analysis and by setting a strategy for social media before, after, and during the festival. We then moved on to creating content, with a particular focus on Reels and TikToks. We wanted to focus on telling stories from the Melbourne hospitality scene and engaging with followers who are interested in being the first to try Melbourne’s hottest new venues. KEY OUTCOMES In the first month of posting, we saw a 900% increase in reach across Facebook and Instagram. We saw a 178% increase in reach on TikTok, also within the first month of posting, with our festival announcement video gaining over 30k views and over 1300 likes. We also saw a 300% increase in profile visits on Instagram, which was a fantastic result as it meant more people were discovering the festival and learning more about how to get tickets. Profile views on TikTok were up 700%. New followers increased by 240%. We attended each major event of the festival and posted content on the night, engaged with attendees, and also gathered content to be posted the next day. https://meaningfulsocialclub.com/work/melbournemakeitshequal-social-media-fkwcg monthly 0.5 2023-10-28 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2ff053b8-7cfe-492f-880f-5791b1a84827/Make+it+shEqual+podcast+cover.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/e0126564-47fd-4f92-8259-ff94bd9e6893/IMG_4794.png https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/47ff51f1-cfc4-43bd-900a-217902fc2df9/IMG_2538.png Work - Make It shEqual Podcast - The solution We were tasked with creating ‘Make it shEqual’ a 5 part podcast series empowering advertising to get equal, hosted by Sarah Davidson. We planned and scripted 5 incredible episodes that included: Insightful conversations with industry leaders and experts. An exploration of what Australian consumers actually want to see. Addressing what it looks like to go beyond the diversity tick to show depth of character and point of view. Interviews and case studies from the brands who are leading the way in authentically representing women and gender diverse people in ads. Exploring how the approach they are taking, benefits the bottom line. The campaign strategy: We chose an omni channel campaign approach and designed a content plan to reach and meet the target audience segmentations where they were at. Complementary assets were derived from the podcast and distributed across Instagram, Facebook and LinkedIn organically and as Meta Ads. We knew that in order for this podcast to be both engaging and a piece of content that resonated with the target audience we needed to carefully select an incredible guest lineup consisting of individuals with vast and varied experience in the space. We chose guests who were industry experts but also personalities who are well known in the advertising and related industries to increase the reach of the project. In order of Podcast episode appearance: Episode one: Senior Project Coordinator for shEqual and Gender Equality Specialist, Rebecca Morgan, Regional Creative Head of Kantar Insights, Irene Joshy, Respect Victoria CEO, Emily McGuire and AFLW Star, Darcy Vescio. Episode two: National Marketing Manager at Coles, Alex Piercy and Personal Branding expert, Keynote Speaker, Consultant & Mentor Rosie Chong. oshy, Respect Victoria CEO, Emily McGuire and AFLW Star, Darcy Vescio. Episode three: Hilary Holmes of Holme Beauty and Manager of the shEqual program at Women’s Health Victoria, Lauren Zappa. Episode four: Phoebe Sloane, a Senior Copywriter at Clemenger BBDO and Olivia Alatavilla a Director at The Producers Episode five: Founder and CEO of Bullfrog Media, Dalton Henshaw. This impressive roster of guests dedicated two days to breathe life into this project. Each member of this thoughtfully curated assembly of guests contributed their distinct experiences and invaluable insights, enriching the project's depth and diversity. Many thanks to James and his exceptional team at Purpose Productions for their collaborative role in executing this project. KEY OUTCOMES After posting the campaign assets to instagram, we saw an increase in reach exceeding 1000% and an increase in accounts engaged by 600% Our ads campaign reached 183,000 people with a click through rate of 7.6% This campaign goes beyond initial results; it serves as evergreen content for future reference. We've created an Instagram stories highlight and a pinned post for the podcast, ensuring continued engagement and attracting attention long after the campaign concludes – a true testament to the enduring impact of podcasts. https://meaningfulsocialclub.com/work/holme-beauty-social-media monthly 0.5 2025-09-05 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/2c14cadb-80d5-403f-b61b-c1fbf32a33c6/social-media-beauty-brand-melbourne2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/b0d7f603-1861-4d00-b444-0a533a95d8d3/social-media-beauty-brand-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d21d5e76-0048-4694-9787-d710cbbcd2e1/Website+images+-+event+photography+Melbourne.jpg Work - Holme Beauty - Key Achievements Developed a best in class video strategy that focused on key brand messages and content pillars, one that was different enough, yet aligned with their existing successful Instagram strategy. Worked with the founder Hilary and the team to brief them on content to shoot and support them in creating high quality UGC style content and short form videography. Grew their TikTok to 2.5k followers within 45 days of posting. Attended events and represented the brand in a positive, professional manner to their clients and to influencers. Engaged with key Creators and influencers to support them in spreading the #backyourbeaty message. https://meaningfulsocialclub.com/work/fair-dinkum-social-media monthly 0.5 2025-03-21 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/1742534064592-CMKL7FHMQ3QEEUGWY7FJ/website-images-social-media-agency-coffee-melbourne3.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/9e6a9add-6c18-4a60-ab48-d2347baf1f88/social-media-photography-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/44d39dfa-4b01-4cd0-94fb-39aaba99e482/website-images-social-media-agency-coffee-melbourne2.jpg https://meaningfulsocialclub.com/work/ive-australia-melbourne-ivf monthly 0.5 2025-09-06 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/7a76c976-b39f-45f2-ac45-8cad4bf22de7/image-egg-freeszing-social-media.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/0b120c57-7581-438a-82ed-1f5ef634f82d/image-egg-freeszing-social-media4.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/84ee6a24-0f60-4c69-9133-aa502521af1b/image-egg-freeszing-social-media2.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/d7568126-9994-4575-bc87-3132f14e8407/Website+images+-+portrait.jpg Work - IVF Australia - Key Achievements Launched Fertile Minds Podcast, for which key fertility specialists shared valuable tips and knowledge to those about to start on their fertility journey. This project encompassed the entire end-to-end podcast production; from strategy to planning, recording, editing, social media content production and more. Created the strategy for, and launched, the Egg Freezing Australia social media accounts, aiming to target women and couples who may be considering egg freezing over IVF. This required a completely different visual approach and messaging to the key corporate accounts. Co-ordinated with and coached busy doctors to create successful and effective social media content, including video content to support the Egg Freezing campaign. https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/aaec0c93-1b91-43c9-a1b5-91303f2b4a12/7.jpg https://meaningfulsocialclub.com/work/madame-voyage-social-media-travel monthly 0.5 2025-09-05 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/508170b7-f440-4c2b-a83b-f64731d8098a/Website+images+-+portrait+%283%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/db8ea988-cdf2-4363-9b71-7956534f0bfe/Website+images+-+portrait+%284%29.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/eb0c0403-eaf8-4379-8871-88271c5af4e5/What+to+pack+to+France+.jpg https://meaningfulsocialclub.com/work/aeston-west monthly 0.5 2025-10-26 https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/c1e37334-73dc-4d31-aaec-9104edcd81bc/product-photography-melbourne2-aeston-west.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/47105c77-edf5-4208-a46d-ddc3a5bad570/Miracle+Suit+x+Aeston+West+Collab.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/bff3de0c-0e70-4564-a438-92eeb526241c/product-photography-melbourne-aeston-west.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/db5572ca-89a1-4ffc-a78d-d6010a5c1890/product-photography-melbourne.jpg https://images.squarespace-cdn.com/content/v1/5ddf13015784972daac29c2b/8f108ba7-8d32-4177-b919-59969d66162b/Where+is+AW.jpg